PORTFOLIO OF IMPACT

We Don't Build Screens.
We Build Revenue Engines.

Explore our latest strategic interventions where we turned complex UX bottlenecks into measurable business growth and secured Monthly Recurring Revenue (MRR).

Client: Indialends

Reduced KYC Drop-Offs & Increased Completions

Intention: Improve online application completion and speed up loan disbursal through UX & product improvements

Industry: Fintech, Online Lending, Personal Loans

Our Role: Research, UX Audit, Product Flows, UI Design, Automation & Analytics

Success Metrics Benchmarked

+35%

Completed Applications

50%

Faster Verification

-60%

KYC Drop-offs

+40%

Loan Disbursal Increase

Read Full Case Study
Indialends Case Study
Client: Doodh-Vale

Boosted Retention & Revenue with Subscription-First UX

Intention: Transform door-step milk delivery into a reliable, scalable subscription model

Industry: FMCG, Dairy, Hyperlocal Delivery, Subscription Services

Our Role: Research, UX Design, UI Design, Mobile App Design, Workflow Automation

Success Metrics Benchmarked

40%

Increase in Retention

70%

Reduction in Manual Ops

60%

Growth in Digital Payments

2×

Monthly Active Users

Read Full Case Study
Doodh-Vale Case Study
Client: FitTrack Pro

Your Personal Fitness & Wellness Companion

Intention: Designing a fast, personalized fitness tracking experience for health-conscious individuals.

Target users: Busy professionals, gym enthusiasts, and fitness beginners (ages 18–50)

My Role: Lead UX/UI Designer – End-to-end design, 8 weeks

Key Success Metrics

<5 min

Time to log workout

100%

Task Success in Testing

+85%

Survey Interest

80%

Feature Discovery

Read Full Case Study
FitTrack Pro Case Study
Client: MealMate

Your Personal Meal Planner & Nutrition Companion

Intention: Designing a fast, personalized meal-planning experience for busy people.

Target users: Busy professionals, students, and health-conscious individuals

My Role: Lead UX/UI Designer – End-to-end design, 8 weeks

Key Success Metrics

<5 min

Time to plan weekly meals

100%

Task Success

+85%

Survey Interest

80%

Grocery list discovery

Read Full Case Study
MealMate Case Study
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